Chithirai Puthandu, Vaisakhi and Vishu are around the corner and we aren’t letting the extended Movement Control Order here in Malaysia bring us down. Varnam Malaysia invites you to join our #StayHomeStayTraditional Instagram challenge.

All you need to do on the 14th of April is this

  1. Take a picture of yourself and your family or housemates decked in traditional attire
  2. Post it on your Instagram handle
  3. Tag @varnammalaysia and use the hashtag #StayHomeStayTraditional
  4. Set your Instagram profile to public on 14th April 2020

This isn’t one of those fleeting Instagram challenges, there are actual prizes! Winners will be judged based on four categories

The Rocking Rani,

Best dressed lady will win an exclusive gift from Kancheevaram Weaves By ZOBHA

The Regal Raja,

Best dressed man takes home an exclusive gift from Fabindia

View this post on Instagram

; hand block bush shirts

A post shared by fabindia.MY ( on

The Lovable Little One,

Best dressed child below 12 years old will receive an exclusive gift from Kurta Kurthi Kids Collection

The Fab Family Photo

This photo, featuring an entire family all dressed up in their traditional outfits will receive exclusive gifts from all 3 sponsors above.

Image credit: iStock

All gifts will be delivered to winners after the MCO is lifted.

This year, it isn’t going to be easy to celebrate Chittirai Puthandu, Vaisakhi or Vishu. The spirit of our celebrations, however, can go on in full swing within our homes. We are really excited to see you all dressed up for the festivals! #StayHomeStayTraditional